Modern Jewellers

The brand has steadily gained a reputation as one of the most trusted names in the industry. They have a heritage of more than 5 decades and their products focus on both ancient as well as modern designs.

We were instructed by the company to create a visual identity where all the concepts directly align with the products exemplifying royalty and prosperity. Every design should have a story which everyone can witness without knowing much about the brand.

Conclusively, we used deluxe fonts and colors to highlight the rich legacy of the brand of more than 50 years. Although the brand is already well-known in the marketplace, its modern products needed some recognition, which was achieved by our designs. The logo was also modernized to give it a more luxurious look.